CEO/Founder of Wendy Lewis Co Ltd since 1997, global strategic marketing communications in aesthetics. On the Editorial Board of Prime Journal, Medical board of Octane, adviser to Windome Banking Partners and GetHairMD, contributor to Modern Aesthetics, Practical Dermatology, Aesthetic Surgery News, PFMA Journal, speaker at global conferences. Second edition 'Aesthetic Clinic Marketing in the Digital Age' textbook (Taylor & Francis)